In a world where information is plentiful but real care is scarce, something unique has emerged. Something that has been missing for millions of dog and cat owners, groomers, veterinarians and everyone who lives their hearts close to animals for so long. We’ve created not just a blog, not just another advice site or an advertising feed with content for the sake of views. We have created a living magazine that speaks to the reader in the language of love, experience and professionalism.
It’s a place where beauty is not for likes, but for the dignified life of every Ponytail. Where knowledge is not copied, but born daily in the work of hands, heart and mind. This is V.O.G DOG JOURNAL. And we sincerely believe that it will become the main friend and inspiration for all who love animals truly.
What is V.O.G DOG JOURNAL?
V.O.G DOG JOURNAL is a first-of-its-kind online animal publication created not as a product, but as a mission. We do not publish random texts – we create a full-fledged magazine every day: in-depth, international, multilingual and absolutely free of intrusive advertising. It is an open space where everyone has access to the most valuable things – proven knowledge, professional advice, real stories and actual discoveries in the field of animal care.
Most of all, we value trust. That’s why each of our publications is the result of teamwork between groomers, veterinarians, stylists and journalists who really know what they’re talking about. And if we write about a poodle’s haircut – it’s not a “rewrite”, but the experience of a master who just held his paw. If we’re talking about a cat’s behavior – these are the words of someone who has worked with him.
The magazine is available in five languages at once, and we are proud to be read all over the world. But it’s not the scale that matters, it’s the substance. And the essence is that this is a magazine that breathes with those it writes about.
The main sections of the magazine
To really help people and animals, one format is not enough. That’s why we have created a full system of sections, each of which is a separate world with its own energy, themes and mood. Each section of V.O.G DOG JOURNAL is a separate touch to the life of animals, to the moments that are worth living together. This is what it lives by:
V.O.G DOG SALON NEWS
This section is like a diary of a living extended family. Here beats the heart of our network: holidays, new services, internal achievements, congratulations, contests, photo reports, sincere stories from each branch. We do not hide the fact that this is a whole life for us. This section is like an open door to our world.
ARTICLES ABOUT ANIMALS
This is the heart of the magazine. Our blog. Here is all the depth we are capable of. Breeds of dogs and cats, their characters, peculiarities of care, seasonal tips, hygiene, cosmetics, health, nutrition, behavior, trends in grooming. Each topic is not a dry manual, but a living story with illustrations, examples, expert opinions and details to help you learn, understand and apply. And all of this – with love for every coat.
GROOMING TRANSFORMATION VIDEOS
This is a visual section where animals transform on screen – from ‘before’ to ‘after’, from a confused look to a regal gait. We film: how the groomer’s hands work, how the shape is chosen, how the complex hair is lovingly combed, how the claws are carefully trimmed, how the doggie falls asleep on the table because he trusts. These are videos that you want to watch again to feel: beauty is care in action.
Training – V.O.G DOG ACADEMY BLOG
This section is for those who want more. For future and current groomers who don’t stop at the basics. Here we share the experience of training, give advice on the selection of tools, cosmetics, techniques. We write about breeds, hair, psychology of the animal during haircutting. And this is not a template content “for a tick” – this is real knowledge from the teachers of the academy, who have brought up thousands of real pros. Here is the way to mastery.
How we are special and for whom V.O.G DOG JOURNAL was created.
V.O.G DOG JOURNAL is a live media space created by people who work with dogs and cats every day, know their needs, habits, emotions. There are no translated articles from foreign sites, written in other people’s words. In each text – our experience, our practice. We are not afraid to be sincere, we do not hide behind neutral phrases – we share the real thing.
Our content is a combination of knowledge, beauty and emotions. We update the magazine daily so that every reader finds exactly what he or she is looking for: news, advice, inspiration, an answer. We have no banner ads, no compromise on quality, no “passable” material – because every Tail deserves the best, and every owner deserves the most accurate, in-depth and caring information.
This magazine was created for dog and cat owners who want to better understand their Pets. For groomers who are looking for new knowledge and inspiration. For future V.O.G DOG ACADEMY students and graduates who are just beginning their journey in the profession. For beginning groomers and experienced groomers. For veterinarians who find it important to see the big picture. And even for those who are just dreaming of a faithful friend – to start this journey consciously and with love.
And we’ve also made sure that the magazine is as convenient to use as possible. Whether you’re reading from your phone or computer, navigation is intuitive and all sections are always at your fingertips. From any page you can instantly jump to news, videos, blog or academy. The magazine lives and breathes with you – easily, quickly and beautifully.
We believe: knowledge served with heart can change the animal world. And we’re ready to do it – every day.
We invite you too into a world where every Tail is a protagonist
If you are reading these lines, you are already a part of our story. And we invite you to take the next step and plunge into a real world of beauty, knowledge and care, created with love for animals. In V.O.G DOG JOURNAL there are no random topics, template texts or empty words. Everything here is about the ones you love and for you personally.
Read. Look. Distribute. Save. Discuss. Feel.
This magazine is open, honest, beautiful and alive. It is what a trusted source should be. And it is what it has become because of our shared love of ponytails.
V.O.G DOG JOURNAL is waiting for you – come and stay for a long time. Because there is always something new, real and important here.
