We have written more than once about the most popular dog breeds in 2023 and 2024, but time doesn’t stand still – trends change. Some breeds gain popularity thanks to social media, while others become favorites due to shifts in owners’ lifestyles. However, one thing remains unchanged: our Loyal friends will always be by our side, regardless of fashion.
The popularity of breeds is determined by several factors. First, social media influence – bloggers and celebrities often get dogs of specific breeds, and their followers want the same pets. Second, lifestyle: people who spend more time at home prefer compact dogs, while outdoor enthusiasts choose energetic breeds. Third, aesthetic preferences also shape trends – certain breeds become “fashionable” due to their appearance.
Which dogs became the stars of 2025? Have the favorites of previous years remained trendy? Let’s take a look at the most popular breeds of this year!
🏆 TOP 10 most popular dog breeds in 2025
1️⃣ French Bulldog – the undefeated champion of popularity
French Bulldogs have held their position for several years in a row. These compact, intelligent, and amusing dogs fit perfectly into the rhythm of city life. They are adored for their charismatic facial expressions, ability to bring joy even on the dullest day, and minimal walking requirements. Interestingly, French Bulldogs hardly ever bark, making them perfect neighbors in apartment buildings.
2️⃣ Pomeranian – the fluffy star of TikTok and Instagram
This tiny ball of fluff wins hearts with its playfulness and charming appearance. Pomeranians have long been favorites of celebrities, and in 2025, their popularity has only grown. They are often seen in funny videos with cute hairstyles or stylish accessories. They look like plush toys but are intelligent and highly energetic dogs that love being the center of attention.
3️⃣ Labrador Retriever – the timeless classic that never goes out of style
Labradors remain all-time favorites, especially among families with children. They are intelligent, loyal, and endlessly kind. This is a truly versatile breed: Labradors can be wonderful companions, therapy dogs, rescue dogs, or even movie stars. By the way, there’s a joke among dog trainers: “If a Labrador accidentally eats your passport, it’s so smart that it will help you get a new one!”
4️⃣ Cavalier King Charles Spaniel – the return of charm
The Cavalier King Charles Spaniel is a living piece of history. In the 17th century, they were the favorites of royalty, and today, they are adored by city apartment owners. In 2025, the breed’s popularity has risen due to the trend of “emotional support dogs” – Cavaliers are simply made to bring peace and love. They are perfect for people who work from home, as they will always be by your side—not intrusive, yet never leaving you alone. One of the most fascinating facts: these dogs’ hearts quite literally break from loneliness, so they are best suited for owners who spend a lot of time with their pets.
5️⃣ Shiba Inu – an independent spirit and phenomenal internet fame
If other breeds love cuddles and attention, the Shiba Inu is like a cat in a dog’s body. They are independent, intelligent, and have an absolutely unique range of facial expressions – from surprise to deep disappointment in humanity. Their popularity began with the Doge meme, and in 2025, they are trending again thanks to videos where these dogs stubbornly refuse to follow commands, showing an incredible level of determination. This is the perfect breed for those who love a challenge, as Shibas don’t just obey – they argue!
6️⃣ Bernese Mountain Dog – when big dogs conquer big cities
It might seem logical to keep small dogs in cities, but the 2025 trend challenges this myth. Bernese Mountain Dogs – giant fluffy teddy bears – first became popular among countryside homeowners, and now they are highly sought-after in big cities. Why? They are calm, thoughtful, and incredibly patient. Their popularity has skyrocketed thanks to viral videos of Bernese dogs walking through cities, leaning against their owners like giant plush toys. Interestingly, they can remember up to 200 words and even learn how to open doors!
7️⃣ Corgis – mini energizers that never lose their popularity
Corgis are the kind of dogs that bring a smile at first sight. They seem made for social media: their funny jumps, tiny paws, and “perpetual grin” make them ideal video stars. In 2025, they remain trending thanks to TikTok, where clips of their famous “corgi zoomies” (suddenly sprinting in circles as if turbo mode is on) rack up millions of views. One more fun fact: Corgis are herding dogs, so sometimes they try to “round up” their owners like a flock! And their photos? Absolutely hilarious – the internet is full of priceless, one-of-a-kind corgi moments.
8️⃣ Australian Shepherd (Aussie) – for those who can’t live without movement
If you dream of a dog that will join you in any activity – running, hiking, frisbee, or even yoga – an Aussie is the perfect choice. In 2025, they have become especially popular among athletes since they are one of the most energetic and intelligent breeds. Aussies learn tricks quickly and have a unique ability to “read” human emotions – if you’re feeling down, an Aussie will sense it right away and try to cheer you up. One of the most fascinating facts: Australian Shepherds can jump as high as 120 cm, making them champions in agility competitions!
9️⃣ Maltipoo – the tiny hybrid that has taken over cities
If you combine the charm of a Maltese and the intelligence of a Poodle, you get a Maltipoo – a breed that fits perfectly into urban life. In 2025, they have become a favorite among apartment owners thanks to their compact size, hypoallergenic coat, and incredible affection. Maltipoos are easy to train, quickly bond with their owners, and dislike being left alone. These are the dogs that always want to be by your side – whether in a café, on a trip, or curled up on your lap during a movie night.
Another fascinating fact: Maltipoos are so sensitive to human emotions that they are even used as therapy dogs!
🔟 Doberman – the return of royal confidence and intelligence
A few years ago, Dobermans were unfairly overlooked, but in 2025, this breed is making a strong comeback. Why? Because people are increasingly looking for not just a companion but also a reliable protector. Dobermans embody intelligence, strength, and nobility. They don’t bark without reason, and if entrusted with a family, they become its devoted guardians.
These dogs are incredibly smart: they learn commands faster than most other breeds, and their reaction to danger is almost instantaneous. Moreover, modern Dobermans have become more friendly, and with proper training, they are the perfect combination of elegance and loyalty. Interestingly, they are so intuitive that they can sense danger even before it happens!
🔮 What influences breed popularity in 2025?
📱 Social media sets the trends
Instagram, TikTok, YouTube – these platforms shape the perception of the “ideal dog.” If a popular influencer gets a Corgi or a Pomeranian, demand for those breeds skyrockets the following month. People want pets that look great in photos, making aesthetics an important factor.
🎬 Influence of bloggers and celebrities
In 2025, we see celebrities adopting Cavalier King Charles Spaniels and Dobermans en masse. Some want a cute companion, while others prefer a stylish and intelligent protector. TikTok influencers have also played a huge role in the rise of miniature breeds – videos featuring Pomeranians and Maltipoos in adorable outfits gather millions of views.
🌿 Ecology and lifestyle
More people are considering sustainability and their dog’s comfort. In big cities, breeds that don’t require long walks (like the French Bulldog or Maltipoo) are popular, while in suburban homes, larger, calmer breeds like the Bernese Mountain Dog are in demand. More and more people choose a breed that fits their lifestyle rather than just a “pretty dog.”
🤔 Which breed should you choose in 2025?
🔍 How to find the right breed for you?
Don’t get a dog just because it’s trendy! Consider:
✔ Do you have enough time for training?
✔ Does the breed fit your lifestyle?
✔ Can you provide the right care?
If you want an active partner, consider an Aussie. Prefer a calm companion? A Cavalier King Charles Spaniel or a Maltipoo might be perfect. Looking for a protector? A Doberman or even a Corgi (yes, they are herding dogs and can guard territory well).
Trends shouldn’t dictate your choice. Pets are not fashion accessories. Dogs live for 10-15 years, and their happiness depends on making the right decision.
🐶 An alternative to purebred dogs – giving a chance to rescues
If you’re looking for a true companion rather than just a “pretty breed,” consider adopting from a shelter. Mixed-breed dogs often have stronger health, and their gratitude and love are limitless.
🎯 Conclusion
Breed popularity shifts every year, but what truly matters is not trends but how well a dog fits your life. When choosing a pet, remember: every breed requires attention, care, and proper training. Whether it’s a tiny Maltipoo, a serious Doberman, or a fluffy Corgi – they all need love, and their health and happiness depend on you.
Will the list of popular breeds change in 2026? Most likely, yes! But one thing will always remain the same – the true friendship between humans and dogs, which is beyond trends. 🐾💕